Home / Solutions / Gamification

Smart People · Learning · Engagement

Gamification: Turn Learning and Engagement into a Game

Transform training, organizational culture, goals, sales campaigns, and events into mobile game experiences that are easy to create and measure.

Talk to our specialists Explore the Solutions Index

Strategic positioning

People learn and engage more when the experience gives them a reason to participate.

Midiacode combines QR Code access, configurable game environments, tasks, challenges, feedback, and analytics.

One

Connected experience

Bring relevant content, services, and interactions together.

24/7

Persistent access

Keep the experience available beyond the original moment.

360°

Actionable intelligence

Measure interactions and improve the journey.

How it works

From first interaction to lasting value

01 · Design

Set the environment

Use a map, company plant, training space, photograph, illustration, 360° image, or live map.

Maps360°Places

02 · Challenge

Define tasks

Create activities related to training, culture, goals, sales, events, or campaigns.

TasksTrainingCampaigns

03 · Play

Lead the game

Launch challenges, feedback, motivation, points, and interactions through mobile.

MobileChallengesPoints

04 · Measure

Track results

Understand progress, participation, and outcomes in real time.

MetricsFeedbackResults

The Midiacode Gamification solution

Three pillars of Gamification

Pillar 1

Game Design

Flexible boards: Use maps, plants, photos, illustrations, GIFs, and 360° images.
No-code creation: Create and update games without requiring programming skills.
Cross-platform: Deliver the game through mobile and QR Code experiences.

Pillar 2

Engagement

Tasks and challenges: Connect activities to learning, culture, objectives, and sales.
Live feedback: Motivate participants and launch new challenges during the game.
Contextual play: Connect tasks to places, products, and real environments.

Pillar 3

Business Value

Training: Make education and onboarding more active.
Campaigns: Activate sales, promotions, and audience participation.
Analytics: Track participation and performance.

Traditional approach vs. Midiacode

A more connected digital experience

Training

Passive content and one-way instruction.

Tasks, challenges, feedback, and contextual participation.

Creation

Requires specialized development.

Game creation designed for teams without programming skills.

Results

Limited visibility after delivery.

Real-time metrics, feedback, and performance data.

FAQ

Frequently asked questions

What can be gamified?

Training, organizational culture, goals, sales campaigns, events, integration, and audience engagement.

Do participants need a special app?

The experience can be accessed through mobile and QR Code flows, depending on the implementation.

Can games use real locations?

Yes. Boards can use geolocation, maps, company spaces, photographs, illustrations, and 360° environments.

Talk to our specialists

Ready to make your next training or campaign more engaging?

Create a mobile game that teaches, motivates, and gives your team measurable results.

Book a meeting with our specialists Explore the Solutions Index