Books
The entire content of the book, or just a few pages and chapters, can be read and purchased via smartphone
"The books I read make me read the world better."
Mansur Bassit
Midiacode offers
Extra content about your product, from the book cover, the packaging, and all other marketing pieces, including TV and Internet, is directly on the consumer’s smartphone in a way:
Contextual
The person stores the content that interests him on the smartphone. She saw a book with a QR Code and captured what she liked.
Multi-dynamic
Updated information with multiple links (video, URL, e-commerce).
Persistent
The person takes the contents of the book with them to access it, by smartphone, whenever they want.
Shareable
The content that the person has access to can be shared with as many people as they want. This option may or may not be available to you.
Fast and Intuitive
With just one touch, the person captures the content, stores it on their cell phone and then can consult and share whenever they want.
QR CODE Capture
At any time, consumers can point their cell phone camera at the QR Code printed directly on the book or packaging.
All the information you provided in that code will automatically be loaded on his smartphone: the complete book, one or a few chapters, a summary, a review, a video, or just a summary; a link to your website; a link for people to buy your product online; the price; high-resolution images; and all the interesting content you want to put in the QR Code.
What’s more, whenever you update the information, all the people who captured that QR Code can be notified (via the app) and, when they open the content, they will already have the new information! Isn’t that cool?
MINI APPLICATIONS
In addition to all the examples mentioned, you can also deliver mini-apps to your customers! And what is this?
Through small application modules with specific objectives that you define, your brand will be able to deliver several functionalities to users, whether internal, external, or end customers.
As we are a state-of-the-art QR Code platform, we can deliver different content through the same code, according to the user’s profile.
See some examples below:
big data and analytics
You can get to know the reader more and better and have a direct connection with him
GEOLOCALIZATION
Interactivities, including geolocation, at the address you define
FORMS
Easier and more accessible consumer surveys
reader behavior
You can better understand the behavior of the reader through the interactions of the content that you make available in the QR Codes
where to use the qr code?
The more the person knows the book, the greater the chance of acquiring it!
Let’s make the consumer know more about your book. Make a connection with your reader even greater.
Create your QR Code now and start experiencing this technology increasingly used by brands and consumers.