Smart Packaging

Smart packaging makes any product smart too
hering-kids-midiacode

The Midiacode delivers

Extra content about your product, from the packaging and all other marketing pieces, including TV and Internet, directly on the consumer’s smartphone in a way:

Contextual

The person stores the content that interests him on the smartphone. Saw a product with a QR Code in a shop window, captured what he liked.

Multi-dynamic

Updated information with multiple links (video, URL, e-commerce)

Persistent

The person takes their content with them to access whenever they want on their cell phone

shareable

The content that the person has access to can be shared with as many people as they want

Fast and Intuitive

With just one touch, the person captures the content, stores it on their cell phone and then can consult and share whenever they want.

QR CODE Capture

At any time, consumers can point their cell phone camera at the QR Code stamped on the packaging or directly on the product.

All the information you provided in that code will automatically be loaded on his smartphone: recipes, beauty tips, label, package insert, installation manual, instruction manual, videos, augmented reality, 3D content, link to your website, link for people to buy your online product, price, high resolution images and all the interesting content you want to put up.

What’s more, whenever you update the information, all the people who captured that QR Code can be notified (via the app) and, when they open the content, they will already have the new information! Isn’t that cool?

Make your
BRAND more
INTELLIGENT
with our
TECHNOLOGY

MINI APPLICATIONS

In addition to all the examples mentioned, you can also deliver mini-apps to your customers! And what is this?

Through small application modules, with specific objectives that you define, your brand will be able to deliver several functionalities to users, whether internal, external or end customers.

As we are a state-of-the-art QR Code platform, we can deliver different content through the same code, according to the user’s profile.

See some examples below:

MINI-GAMES

Engagement of end consumers and employees

GEOLOCALIZATION

Interactivities, including geolocation

FORMS

Easy and much more affordable consumer surveys!

TECHNICAL ASSISTANCE

Exclusive content for technicians (using the same code)

Have too many SKUs?

No problem, we've integrated our system for process automation! Contact us and start connecting with your consumers, delivering new experiences to them! Everything is ready! We implement fast and guide your team to deliver the best possible experiences.